Blake Harber

Blake Harber

Venture Scout at Peterson Ventures

I specialize in

Sales & Growth
Idea to Launch
Marketing & GTM
Product-market fit
Retention Strategy
GTM Strategy
Product Positioning

VP Sales behind Workstream's 50x growth and $108M Series B

Background & Highlights

VP of Sales (advisor Sep 2022 – present) | Texting-first hiring platform for hourly workers.

Workstream

2020 – 2022

Workstream

Founder, GTM Partner Outsourced GTM and outbound team-building for founders.

Blake Harber Consulting

2022 – Present

About me

I've spent my career building the sales engines behind fast-growing SaaS companies, first as an SDR at HireVue, then running the commercial segment at Lucid, and most recently as VP of Sales at Workstream. I joined Workstream in April 2020 when the "sales org" was me, the CEO and one AE. Over the next two-plus years we wrote the playbook from scratch, built outbound as the first real channel, grew the team from 1 to more than 80 people, and drove roughly 50x revenue growth, a run that helped support a $108M Series B backed by Founders Fund, Coatue, BOND, CRV and GGV. I've lived the messy middle of hypergrowth: what breaks, what you hire too early, and what actually compounds. Today I run Blake Harber Consulting, where I act as an outsourced GTM partner for early-stage founders. I help them write their sales playbook, sharpen their go-to-market strategy, and then source, screen, hire and train the outbound team that carries it, so the first sales hires aren't a two-year, seven-figure experiment. I also scout for Peterson Ventures, advise Workstream and Momentum.io, and run a small portfolio of cash-flow businesses through Routine Holdings, which keeps me honest about what works outside of venture-backed tech. If you're a founder staring down the jump from founder-led sales to a real team, that's the conversation I have most often, and the one I'm most useful in.

You'll get advice on

  • Outbound Sales Playbooks
  • Founder-Led Sales Transition
  • Early-Stage GTM Strategy
  • Scaling Sales Teams
  • Sales Hiring & Onboarding

Real feedback from real sessions

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