Katie Wilson

Katie Wilson

Sales & Go-to-Market Consultant & Advisor | Former Google Head of Sales | Founder, Serious Moonlight Consulting | Board Member | Fractional GTM Leader

I specialize in

Marketing & GTM
Founder Advice
Sales & Growth

About me

Sales & Go-to-Market Consultant & Advisor | Former Google Head of Sales | Founder, Serious Moonlight Consulting | Board Member | Fractional GTM Leader I’m the founder of Serious Moonlight Consulting, where I help tech and retail companies untangle and demystify their sales and marketing processes to achieve sustainable growth. After 15 years at Google as a Head of Sales—working closely with top retail partners and high-growth startups—I now advise both startups and established companies on how to build scalable go-to-market engines. I teach founders and entrepreneurs that sales isn’t a “dirty word,” but a repeatable process that can be learned and perfected. My work ranges from setting up CRMs and building revenue operations to territory analysis, sales training, and fractional CRO/CMO leadership. I’ve been a featured speaker for Google Talks, Wonder Women Tech, and Innovation Women, and my writing and expertise have been featured in THE BOARD and Fortune. I serve on advisory boards for UCSB’s Women in Leadership course and Wonder Women Tech, and bring a unique blend of creative and analytical thinking to every engagement. Before Google, I helped launch LVMH’s first e-commerce site in the early 2000s. If it involves building high-performing sales teams, crafting a go-to-market strategy, or scaling revenue across retail and tech—I’m in. What I Offer on Hubble ✅ Fractional CRO/CMO leadership and board advisory ✅ Go-to-market and sales strategy for startups and growth-stage companies ✅ Digital marketing, analytics, and customer acquisition strategy ✅ Sales team hiring, training, and revenue operations ✅ Keynote speaking, panel hosting, and founder coaching Background & Highlights ✅ Founder, Serious Moonlight Consulting—guiding tech and retail clients in sustainable growth strategies ✅ 15 years at Google, culminating as Head of Sales for Multichannel & CPG Southwest, and Ecommerce Southwest ✅ Founding team member of LVMH’s first e-commerce site ✅ Advisory board roles with UCSB’s Women in Leadership course and Wonder Women Tech ✅ Frequent speaker at Google Talks, Wonder Women Tech, and Innovation Women; featured in THE BOARD and Fortune ✅ BA in Sociology (with honors) from UC Santa Barbara; Summer Study in English Literature at the University of Cambridge Whether you’re a startup founder refining your go-to-market plan or a corporate team seeking a fresh revenue strategy—let’s connect.

You'll get advice on

  • Fractional CRO/CMO leadership and board advisory
  • GTM and sales strategy for startups
  • Digital marketing & customer acquisition
  • Sales team hiring, training, & revenue operations
  • Keynote speaking & founder coaching

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