Melissa Cohen
Personal Branding and LinkedIn Strategy
I specialize in
“LinkedIn Top Voice helping experts stand out, not blend in”
Background & Highlights
Most visibility advice on LinkedIn focuses on posting more. But visibility isn’t about volume anymore. It’s about distinction. In a world where AI search and algorithms reward recognizable expertise, the real risk isn’t posting too little. It’s blending in. I work with founders, executives, consultants, and subject matter experts who know they have valuable insights but struggle to translate that expertise into a clear, recognizable presence online. Many of the people I work with are already successful in their careers or businesses. What they want is for their digital presence to reflect the same level of authority. I’m a LinkedIn Top Voice and the co-author of the Amazon bestselling book Your Career Resilience Blueprint. I've built a highly engaged network of more than 26,000 professionals on LinkedIn. In these sessions we can focus on: • Clarifying your personal brand and positioning • Strengthening your LinkedIn profile • Developing a thought leadership and content strategy • Growing an audience that actually leads to opportunities • Using LinkedIn as a strategic tool for visibility These sessions are designed to give you focused, practical guidance you can implement immediately.
You'll get advice on
- Personal Brand Positioning
- LinkedIn Profile Optimization
- LinkedIn Thought Leadership Strategy
- Audience Growth & Community Building on LinkedIn
- Leveraging LinkedIn for Your Business