Sam Merullo
General Partner @ UpsideDown.VC / Exited Founder
I specialize in
I’m a Venture investor and Exited Founder. I understand the pain (and thrill)! I built and exited a logistics business and have helped hundreds of other founders do the same. I was also the UK General Manager at Lime, overseeing complex operational, people and government relations. Today, as a General Partner at UpsideDown VC, I deploy both equity and debt to help founders scale. I know better than most the strains and stresses of building and want to help others navigate the complex issues and decisions facing brave founders. I am also a Venture Scout and a Mentor at the Founder Institute. Separately, I am Chair of Thomas's Academy. Apart from anything else, I enjoy helping founders build! Expertise ✅ Building a Business ✅Fundraising ✅ Customer acquisition, scaling a team, selling the dream! ✅ Market expansion, operations, and regulatory navigation ✅ Venture studio and family office investing across sectors ✅ Strategic partnerships, ecosystem building, and community leadership
You'll get advice on
- Venture Capital / Investing
- Equity, debt, and hybrid capital
- Market expansion
- Venture studio and family office
- Strategic Partnerships